DREW ESTATE
The Rebirth of Cigars
Founded in 1996 in the DUMBO neighborhood of Brooklyn, New York, Drew Estate is a lifestyle premium cigar company for the 21st century.
From its earliest days, the brand has challenged conventions and redefined modern cigar culture through its bold, authentic and bottom-up approach, guided by a clear mission: “The Rebirth of Cigars.”
What began as a modest operation by Jonathan Drew and Marvin Samel, selling cigars from a small kiosk in the World Trade Center, quickly evolved into a movement that reshaped the premium cigar landscape and welcomed a new generation of adult cigar consumers.
A Culture Beyond Cigars
Drew Estate is more than a cigar manufacturer. It is a brand rooted in culture, creativity and inclusivity, with an unmistakable urban spirit drawn from its Brooklyn origins. This irreverent style is deeply embedded in every handmade cigar the company brings to market, combining street-inspired energy with uncompromising quality.
Innovation and self-expression have always been at the heart of Drew Estate, leading to the creation of groundbreaking brands that expanded the boundaries of what premium cigars could be.
La Gran Fabrica Drew Estate – Estelí, Nicaragua
In 1998, Jonathan Drew relocated to Estelí, Nicaragua, laying the foundations for what would become La Gran Fabrica Drew Estate, now one of the largest premium cigar factories in the world. Operational since 2007, La Gran Fabrica is much more than a production facility — it is the spiritual and cultural home of the brand.
Perched above the Estelí river valley, La Gran Fabrica is where iconic brands such as ACID, Liga Privada, Undercrown, Herrera Estelí, Deadwood, Tabak Especial and more are born and meticulously handcrafted with a quality-first philosophy. Art plays a central role, with bold murals and visual expression created by Drew Estate’s Subculture Studios, merging Nicaraguan heritage with Brooklyn’s urban energy.
Today, Drew Estate produces over 200,000 premium handmade cigars per day, serving a broad and diverse global audience of adult cigar enthusiasts.
A Global Brand with a Rebel Spirit
Now headquartered in Miami, Drew Estate remains true to its roots while continuing to disrupt the status quo. Acquired by Swisher International in 2014, the brand has further expanded its access to exceptional tobaccos and strengthened its commitment to innovation, without compromising its independent identity.
With a diverse portfolio of brands and a passionate global following, Drew Estate stands as a symbol of authenticity, creativity and modern cigar culture.
Phoenicia Fereos Hellas as an official distributor for Greece invites you to “The Rebirth of Cigars. Experience Drew Estate”.
